Flowertime 2025 Unveils 100,000 Flowers in Brussels Hall

Brussels (Eurotoday) – Flowertime 2025, running August 13–17 ,in Brussels City Hall, features 15 rooms with 100,000 flowers. Artistic director Pieter Toebaert leads 30 Belgian and international florists, themed on fashion and textiles.

As VRT News reported, Flowertime has started in Brussels, from August 13, 2025, to August 17, 2025, turning the Brussels City Hall into a large floral exhibition. The event takes place every 2 years and alternates with the Flower Carpet on the Grand Place. 

This year marks the 7th edition. Inside the City Hall, 15 historic rooms are filled with flower decorations. 30 floral artists from Belgium and abroad join the event. Each room shows a different style and theme.

“We’re actually the little sister of the Flower Carpet in Brussels,”

says Pieter Toebaert, artistic director of Flowertime.

“In odd-numbered years, we decorate City Hall with both Belgian and international florists.”

What makes Flowertime 2025, with 100,000 flowers in Brussels, special?

The theme for this edition is fashion and textiles. According to Pieter Toebaert, the exhibition is like a journey for visitors. It starts with a catwalk with mannequins. Each room presents new surprises with flowers that reflect fabrics, patterns, and colours. 

The tour concludes in the Gothic Hall, where a floral display features flowers and light as the grand finale. Guests will have the opportunity to walk through the City Hall and experience all the exhibits via a pedestrian path. 

The Flowertime 2025 exhibition in Brussels will have more than 100,000 flowers in the displays. The flowers come from Belgian growers. Pieter Toebaert said the high demand could already be felt at the flower auctions. The exhibition fills all 15 historic rooms of Brussels City Hall.

According to officials, the indoor setting of City Hall gives the florists a small advantage. It is a little warmer than usual. Some rooms are equipped with cooling systems, and the artists check the flowers every day to refresh the arrangements. 

Flowertime started in 2009 as a biennial event in Brussels. It takes place every 2 years, alternating with the Flower Carpet on the Grand Place. The exhibition brings Belgian and international florists together to decorate the historic City Hall. 

Each edition has a theme that guides the floral designs. The event turns the halls into creative and colourful displays that visitors can walk through. Flowertime has grown into a major cultural attraction. It draws both locals and tourists.

Eurotoday is a daily online newspaper based in Belgium. BM publishes unique and independent coverage on international and European affairs. With a Europe-wide perspective, BM covers policies and politics of the EU, significant Member State developments, and looks at the international agenda with a European perspective.


Comments

20 responses to “Flowertime 2025 Unveils 100,000 Flowers in Brussels Hall”

  1. Senior Smurf Avatar
    Senior Smurf

    So, 100,000 flowers in Brussels City Hall, eh? I mean, who wouldn’t want to walk through a floral fashion show when you can just pop down to the local florist for a bunch of daisies? 🌼💁‍♂️

  2. Lucky Brandy Avatar
    Lucky Brandy

    100,000 flowers in a city hall? That’s one way to tackle our issues with unemployment—just hire a few more florists and call it art! 🌸💼

  3. ZenaCake Avatar

    Oh great, 100,000 flowers in Brussels Hall, because who wouldn’t want to pay homage to nature by spending time in a glorified greenhouse? 🌸💁‍♂️ Just what the city needed—more floral arrangements to distract us from the actual issues at hand!

  4. DriftDetector Avatar
    DriftDetector

    Looks like Brussels has decided to outdo itself yet again with 100,000 flowers—because nothing says “we’re a serious city” quite like a floral fashion show. 🌸💁‍♂️ Next, we’ll probably be decorating the Atomium with LED lights and calling it modern art!

  5. Spicy Thunder Avatar
    Spicy Thunder

    Flowers in a historic hall? Brilliant! Because nothing says “fashion” like a hundred thousand blooms in a place where the only real fashion is dodging the rain. 🌧️💐

  6. Looks like Brussels has decided to outdo itself with a floral extravaganza – because who doesn’t need 100,000 flowers to remind them of spring in the middle of summer? 🌸💐 Might as well throw in a few mannequins for good measure; nothing says “artistry” like a floral fashion show in a Gothic hall!

  7. Slint FUBAR Avatar
    Slint FUBAR

    100,000 flowers in a city hall, eh? Must be Brussels’ way of saying, “Who needs a budget when you’ve got a flair for the floral?” 🌸💸

  8. Kitchen Avatar

    100,000 flowers in City Hall? Well, I guess if you can’t afford a fashion show, just fill the place with blooms and call it art. 🌼💰 Just don’t forget to water the egos of those florists!

  9. Turnip King Avatar
    Turnip King

    Oh great, 100,000 flowers in a hall—just what Brussels needed, a floral extravaganza to distract us from the real issues! 🌼💁‍♂️ Cheers to the art of floral fashion, because who doesn’t love a good petal pyramid while discussing tax reforms, right?

  10. Slint FUBAR Avatar
    Slint FUBAR

    Who knew 100,000 flowers could make Brussels City Hall look like a high-end floral boutique? Next year, maybe they’ll finally let the tulips on the catwalk strut their stuff! 🌷💃

  11. ManBreaker Avatar
    ManBreaker

    100,000 flowers in Brussels City Hall? Now that’s what I call a bloom budget! 💐 Let’s hope they don’t start charging entry by the petal! 😂

  12. Golden Cougar Avatar
    Golden Cougar

    100,000 flowers in a City Hall? Blimey, who knew Brussels had such a flair for floral fashion? Next, we’ll be turning our old tram stations into haute couture catwalks! 🌼💼

  13. Acid Gosling Avatar
    Acid Gosling

    Just what we needed—a floral catwalk in a historic building. I mean, who doesn’t want to stroll through 100,000 flowers while contemplating the meaning of life? 🌺💁‍♂️

  14. Fire Sass Avatar
    Fire Sass

    100,000 flowers, eh? That’s one way to distract from the fact that Brussels City Hall still hasn’t fixed that dodgy plumbing! 🌸💦

  15. Silver Rose Avatar
    Silver Rose

    Looks like Brussels has decided to make flowers the new currency – 100,000 blooms to show off, eh? Perhaps next time, they’ll skip the petals and just hand out bouquets of Euro bills! 🌸💶

  16. Dallas Burn Avatar
    Dallas Burn

    Just what Brussels needed, 100,000 flowers to remind us that our politicians are still on vacation. 🌸 Because nothing says “serious governance” like a floral catwalk in a Gothic hall, right? 😂

  17. Twisty Dew Avatar
    Twisty Dew

    100,000 flowers in Brussels City Hall? Blimey, that’s one way to distract from the weather! Next up: a floral catwalk – because who doesn’t love a bit of haute couture with their horticulture? 🌸💁‍♂️

  18. cupid dust Avatar
    cupid dust

    100,000 flowers in one hall? Sounds like Brussels finally figured out how to throw a party without a political scandal! 🌸👏 Who needs a garden when you can just cram all your floral dreams into a Gothic masterpiece, right?

  19. high-fructose Avatar
    high-fructose

    Honestly, who wouldn’t want to stroll through a Gothic Hall filled with 100,000 flowers? Because nothing screams “business” like floral fashion shows in a historic building—it’s like a catwalk for your nose, innit? 🌺💼

  20. Pepper Mouse Avatar
    Pepper Mouse

    Oh brilliant, because what Brussels really needed was a floral fashion show in a City Hall – I mean, who wouldn’t want to stroll through a room of roses and regret not wearing their best suit? 🌸😏

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